Tuesday, December 29, 2009

Axe - Destiny

Copy: "So sorry destiny.
Axe. The power of a fragrance."
(Mala suerte destino.
Axe. El poder de una fragancia
)



Agency: Ponce, Buenos Aires, Argentina
Group Creative Directors: Hernan Ponce, Hernan Ibarra-Puentes & Walter Aregger
Creative Directors: Ricardo Armentano & Analia Rios
Art director Christian Rosli
Copywriter: Juan Ure
Agency Producer: Jose Silva
Head of Production: Roberto Carsillo
Director: Paul Hunter (Prettybird)
Director of Photography: Don Davis
Executive Producer: Kerstin Emhoff
Editor: Damion Clayton (Rock Paper Scissors)
Post Production Company: A52
Music/Sound Production: Animal Music

Canon - Freeze Tag

Copy: "Aim it. Shoot it. Freeze it."
(Apunta. Dispara. Congela)



Director: Saman Keshavarz
Producers: Romson Niega, Tom Lee
Associate Producer: Francis Pollara
Cinematographer: Don Burton
Editor: Nate Tam
Sound Editor: Dan Bartolucci
Music: The GO! Team - "Huddle Formation"

Youtube - Beethoven vs. Tay Zonday

Copy: "Find out where your talent can get you. YouTube."
(Descubre donde te puede llevar tu talento. Youtube)



Agency: Kolle Rebbe/KOREFE, Hamburg, Germany
Creative Director: Katrin Oeding
Art Director: Reginald Wagner
Copywriter: Sebastian Oehme
Graphic Design: Jan Simmerl

Mini - Christmas Boxes







Agency: JWT Amsterdam, The Netherlands
Creative Directors: Thijs de Boer & Martijn van der Werf
Art Director: Thom van Rijckevorsel
Copywriter: Thomas Reinhold

Seat Ibiza Cupra - Cupid

Copy: "See it. Love it.
The Seat Ibiza range"
(Verlo es amarlo.
La nueva gama de Seat Ibiza
)



Agency: Atlético International, Barcelona, Spain
Creative Directors: Pepe Colomer & Josep Maria Basora
Music: The Cashmeres - "Yes it's true"

Need help with the rest of the credits...

Ford Everest - Lost Teddy Bear

Copy: "Ford Everest. All action."
(Ford Everest. Todo acción)



Agency: JWT Johannesburg, South Africa
Creative Director: Paul Strappini
Art Director: Neil Lindsay
Copywriter: Aadil Dhalech
Producer: Cathy Collins
Production: Luma
Animation Director: Paul Meyer
Team Leader and VFX: Erik Kruger

Monday, December 28, 2009

Sky TV - West Bank

Copy: "Let the news speak for itself.
5 channels of unbiased news. Sky TV."
(Deja que la noticia hable por sí misma.
Sky TV. 5 canales de noticias imparciales
)



Agency: DDB, Auckland, New Zealand
Executive Creative Director: Toby Talbot
Creative Director: Adam Kanzer
Art Director: Chuck Tso
Copywriters: Scott Kaplan & Adam Kanzer
Executive Producer: Judy Thompson
Managing Partner: Scott Wallace
Production Company: Über Content
Executive Producer: Preston Lee
Producers: Jared Harris Line, Jonas Sappington, Kirsten Thon-Webb & Tania Jeram
Director: Cole Webley
Director of Photography: Travis Cline
Editorial Company: Arcade Edit
Editor: Kim Bica
Assistant Editor: Will Hasell
Managing Partner: Damian Stevens
Smoke Artist: Chris Homel
Smoke Assistant: Keala Asato
Telecine: Company 3
Colorist: Mike Pethel
Executive Producer: Rhubie Jovanov
Sound: Eleven Sound
Mixer: Jeff Fuller Executive
Producers: DJ Fox & Kristin Felt

Twix - Crooked Face

Copy: "Invent a pause. Open a Twix.
(Inventa una pausa. Abre un Twix)



Agency: AlmapBBDO, Brazil
VP Creatives: Dulcidio Caldeira & Luiz Sanches
Creatives: Cezar Herszkowics, Marco Monteiro & Renato Fernandez
Agency Producer: Egisto Betti
Production Company: Hungry Man
Director: Bryan Buckley
Director of Photography: Scott Henriksen
Executive Producers: Alex Mehedff & Renata Dumont
Line Producer: Rodrigo Castello
Editor: Paulo De Barros
Post Production/3D: Tribbo Post
Post Production Supervisor: Rodrigo Oliveira
Audio Prod Company: Raw Audio Production
Song: Jimmy McHugh - "On The Sunny Side Of The Street”

Aides - Old Man

Copy: "Today, the life expectancy of Africans is 47 years.
Soon they won't know what an old man looks like.
Aides. Let's not abandon Africa to AIDS."
(Hoy, la esperanza de vida de los africanos es de 47 años.
Pronto no sabrán el aspecto que tiene un anciano.
Aides. No abandonemos África al SIDA
)



Agency: TBWA Paris, France
Copywriter: Marianne Fonferrier
Director/Director of Photography: Miles Goodall
Production Company: Suburban
Executive Producers: Linda Notelovitz, Laurence Charlot & Jean-Jacques Grimblat
Agency Producer: Ghislaine de Germon
Line Producer: Sonja ter Horst
Co Production Company: Hamster Publicite

Thursday, December 24, 2009

ZDF - Interruption

Copy: "Erotic movies without interruption.
Summer night fantasies.
Mondays at 10:15 pm."
(Películas eróticas sin intermedios.
Fantasías de noches de verano.
Los lunes a las 10:15 pm
)



Agency: Kolle Rebbe, Hamburg, Germany
Creative Directors: Ulrich Zuenkeler & Rolf Leger
Copywriter: Florian Ludwig
Art Director: Daniel Serrano
Photographer: Marcel Schaar
Graphic Design: Florian Schmucker

Volkswagen Passat Eco Fuel - Mushrooms

Copy: "For a perfect explanation of how little CO2 the Passat EcoFuel emits, simply read about mushrooms.
To read this text you need about 160 breaths, and emit around 20g CO2.
That's the same amount a Passat EcoFuel emits over one kilometer."
(Si buscas una explicación perfecta sobre el poco CO2 que emite el Passat EcoFuel, simplemente lee sobre setas.
Para leer este texto te han hecho falta aproximadamente 160 inspiraciones, tras las cuales has emitido alrededor de 20g de CO2.
Esa es la misma cantidad que un Passat EcoFuel emite por kilometro
)



Agency: DDB Stockholm, Sweden
Creative Director(s): Andreas Dahlqvist
Copywriter(s): Martin Lundgren
Art Director(s): Simon Higby
Planner: Cecilia Cederlid
Graphic Designer: Niklas Andersson

McDonald's - Steaming Transit Shelter

In order to publicize a free coffee promotion at McDonald's, the agency fitted a small steam machine inside a transit shelter programing it so that it's periodic bursts revealed the message.
(Con la intención de informar sobre una promoción de café gratuito en McDonald's, la agencia acopló una máquina de vapor dentro de una marquesina de autobús y la programó de modo que el mensaje fuese revelado por las emisiones periódicas)

Copy: "Your free coffee is ready. Get a free small coffee during breakfast hours."
(Tu café está listo. Llévate un café pequeño gratuito durante las horas de desayuno)



Agency: Cossette, Vancouver, Canada
Creative Directors: Rob Sweetman & Bryan Collins
Art Director: Rob Sweetman
Copywriter: Bryan Collins
Producer: Wendy Moriarty
Production: Dyna Graphics

Published: November 2009

Tuesday, December 22, 2009

Orange - Airball

Copy: "I am 1 billion people, one passion and one common language: football.
Orange proud sponsor of African football.
Orange. Together we can do more."
(Soy 1 billón de personas, una pasión y una lengua común: fútbol.
Orange se enorgullece de ser sponsor del fútbol africano.
Orange. Juntos podemos hacer más
)



Agency: Publicis Conseil, Paris, France
Creative Director: Steve O'leary
Art Director: Vychnevsky Roman
Copywriter: David Mc Donald
Photographer: Alejandro Gonzalez Inarritu
Director of Photography: Emmanuel Lubezki

Nissan Micra - Cinema Ambient

In order to increase the numbers of testdrives for its Nissan Micra C+C Convertible regionally, the agency designed this action where the commercial wasn't just shown on the cinema screen but on the cinema ceiling. This way, they leveraged a place where the audience was highly concentrated and in the right mood for an unseen commercial so they could get the right feeling of driving a convertible.
(Con la intención de incrementar el numero de clientes potenciales que probasen el Nissan Micra C+C Convertible regionalmente, la agencia diseñó esta acción en la que el anuncio no se mostraba en la pantalla del cine, sino en el techo. De este modo aprovecharon un lugar donde la audiencia estaba concentrada y predispuesta a ver un anuncio novedoso y así lograr transmitir lo que se siente al estar conduciendo un descapotable)



Agency: TBWA Germany
Creative Directors: Kai Röffen & Fabian Kirner
Art Directors: André Heinrichs & Sebastian Schnell
Copywriters: Michael Manke & Tobias Feige
Agency Producer: Alexander Langer.
Production Company: Pirates´n Paradise
Director: Michael Manke
Editors: Martin & Marc
Sound Designer: Martin Schutze (3Klang)

African Diamond Council - Conflict Diamonds

Copy: "Every diamond has a history.
Insist on certification. Insist on the truth."
(Cada diamante tiene una historia.
Insiste en su certificación. Insiste en la verdad
)



Agency: Young & Rubicam Cape Town, South Africa
Creative Director: Clinton Bridgeford
Copywriters: Emily Veitch, Ismaeel Chetty, Deanne Longmore
Production Company: Blue Panther Films
Producer: Warren Meltz
Director: Grant De Sousa
Cinematographer: Roy Zetisky
Editor: Eben Smal (Priest)
Soundtrack: Simon Malherbe

Toyota Yaris - Bootboxing

Agency: Iris Sydney, Australia
Creative Director: Tom Hoskins
Creatives: Sarah Parris & Juliet McLaren
Production Company: Check the Gate
Producer: Sam Myers
Director: Marty M
Digital Director: Romi Shepherd

Bose SoundDock - Choir

Copy: "Hear more. SoundDock. Bose"
(Oye más. SoundDock. Bose)



Agency: DM9 JaymeSyfu, Manila, Philippines
Chief Creative Officer: Merlee Jayme
Executive Creative Director: Eugene Demata
Creative Director/Copywriter: Louie Sotto
Art Director: Allan Montayre
Illustrator: Pinoy Reyes
Photographer: Paolo Gripo (DMV Studios)

Monday, December 21, 2009

Colgate Floss - Bigger Than Life

Copy: "The only one who doesn't notice it is you.
Colgate Total Fluoride."
(Tú eres la única persona que no se dado cuenta.
Colgate Total Fluoride
)






Agency: Prolam Y&R, Santiago, Chile
Executive Creative Director: Tony Sarroca
Creative Director: Francisco Cavada
Art Directors: Andres Echeverria & Rodrigo Grebe
Photographer: Gabriel Schkolnick

Thursday, December 17, 2009

Ikea - Cinema

In order to promote Ikea products among young people, the agency equipped guerilla promotion teams with powerful portable projectors and sent them to cinemas, where they brought names and prices of IKEA products during those movies where they were shown on screen next to famous actors. After the show IKEA catalogues were consequently distributed in front of the cinema.
(Con la intención de promocionar los productos de IKEA entre la gente joven, la agencia dotó de protentes proyectores portátiles a varios equipos de promoción de guerrilla y los emplazó en diversas salas de cine, donde estos se encargaron de que apareciesen los nombres y precios de los productos de IKEA que aparecían en las películas cerca de actores famosos. Después del show, se distribuyeron catálogos de IKEA enfrente de los cines)



Agency: DDB Germany, Berlin, Germany
Chief Creative Officer: Amir Kassaei
Executive Creative Director: Stefan Schulte
Creative Directors: Tim Stübane & Birgit van den VAlentyn
Art Directors: René Gebhardt & Björn Kernspeckt
Graphic: Peter Schönherr & Anke Zink

Wednesday, December 16, 2009

Consejo Publicitario Argentino - www.escuchate.org.ar


"Kid's never forget what you say."
(Los niños nunca olvidan lo que dices)



"Kid's believe every word you say."
(Los niños creen cada palabra que dices)



Agency: Ogilvy, Argentina
General Creative Director: Gastón Bigio
Head of Art: Jonathan Gurvit
Creative Directors: Joaquín Cubría & Ignacio Ferioli
Art Directors: Facundo Zapata & Percy Bustos Fernández
Copywriter: Andrea Ventura
Production Company: Peluca Films
Directors: Vladimir Duran & Diego Nuñez Yrigoyen
Executive Producers: Alejandro di Michele & Fabio Cimmarusti
Producer: Mariano Scarpatti
Post Producer: Gabriel Porras
Post-Production: Che Revolution Post
Sound: La Casa Post Sound

Thursday, December 10, 2009

Philips - Squeaky Clean

Copy: "The Performer. Our most powerful vacuum ever.
Philips. Sense and simplicity."
(Performer. Nuestra aspiradora mas potente de todos los tiempos.
Philips. Sentido y simplicidad
)



Agency: DDB London, Uk
Creative Director: Neil Dawson
Art Director: Deborah James
Copywriter: Chris Lapham
Director: Orlando
Agency Producer: Sarah Browell
Production: Flynn Productions
Producer: Emma Butterworth
Director of Photography: Dan Stafford-Clark
Post Production: Rushes Postproduction
Editor: Matt Nee

Greenpeace - Sink Plug

Copy: "Stop global warming."
(Detén el calentamiento global)



Art Directors/Copywriters: Marlon von Franquemont and Reinier Gorisser

Tck Tck Tck - Sky

Copy: "What they do happens to us.
The powers are the main cause of the changing climate. Let's demand a fair agreement in Copenhagen."
(Lo que hacen nos pasa.
Las potencias son las principales causantes del cambio climático. Exijamos un acuerdo justo en Copenhague
)



Agency: Francisco Espinosa, Mar del Plata, Argentina
Creative Director: Francisco Espinosa
Art Director: Barrilete Dg
Copywriter: Rocío Vazquez
Photographers: Ron Jeffreys & Rybson

Published: November 2009

Volkswagen Golf Bluemotion - Balloons

Copy: "BlueMotion = lower CO2 emissions."
(BlueMotion = emisiones de CO2 más bajas)



Agency: TRY, Oslo, Norway
Art Director: Thorbjørn Ruud
Copywriter: Petter Bryde
Director: Thomas Hilland

Published: November 2009

Monday, December 7, 2009

Loteria de la Provincia de Buenos Aires - Money

Copy: "4 million bucks. The New Year Jackpot."
(4 millones de pesos. El Gordo de Año Nuevo)



Agency: Braga Menendez, Buenos Aires, Argentina
Creative Director: Bruno Gerondi
Art Director: Horacio Ledesma
Copywriter: Catriel Aiello

Published: December 2009

361° - Training

Dumbee Tserenpil, Mongolia
Marathon training (Entrenamiento de Maratón)


Meherzad Chinoy, Iran
Weightlifting training (Entrenamiento de Halterofilia)

Ji Runying, China
Archery training (Entrenamiento de Tiro con arco)



Agency: Ogilvy & Mather, Beijing, China
Managing Director: Joyce Chang
Regional Creative President: Eugene Cheong
Regional Creative Directors: Jason Aspes & Stuart Mills
Associate Executive Creative Director: Wilson Chow
Head of TV Production: Jeff Wong
Creative: Jeff Wong
Production Company: Smuggler
Director: Henry Alex Rubin
Executive Producers: Patrick Milling Smith, Brian Carmody & Lisa Rich
Producers: Drew Santarsiero, Blythe Dalton & Zarina Mak
Director of Photography: Darren Lew
Editorial Company: PS 260
Editor: JJ Lask
Post Production: Mass Market
Music: Beacon Street

Volkswagen Passat - Parking

Copy: "Park Assist. The automatic parking steering assistance."
(Park Assist. La dirección asistida automática para aparcar)



Agency: Grabarz & Partner, Germany
Executive Creative Director: Ralf Heuel
Creative Directors: Christoph Stricker & Henning Patzner
Art Director: Oliver Zboralski
Copywriter: Constantin Sossidi
Production Companies: element & GmbH Filmproduktion
Film Director: Alex Feil
Director of Photography/Lighting/Cameraman: Michael Schreitel

Volvo V70 - Finally

Copy: "1,400 km on a single tank.
The new Volvo V70 Drive. 4.9 l/100 km."
(1.400 km por depósito.
El nuevo Volvo V70 Drive. 4.9 l/100 km
)



Agency: Forsman & Bodenfors, Gothenburg, Sweden
Production Company: Roadmap Institute
Director: Joachim Back
Producer: Ulrica Seehausen
Post Production: Sto.pp
Media Agency: Mindshare
Music: George Keller

Greenpeace/tcktcktck.org - Sorry

Copy: "I'm sorry. We could have stopped catastrophic climate change... We didn't.
Copenhagen 2009. Act now - Change the future."
(Lo siento. Pudimos haber detenido la catástrofe del cambio climático... Pero no lo hicimos.
Copenhague 2009. Actua ahora - Cambia el futuro
)


José Luis Rodríguez Zapatero


Barack Obama

Nicolas Sarkozy


Angela Markel



Agency: Arc Communications, UK
Creative Director/Designer: Toby Cotton
Photo Research: Karen Guy
Copy Edit/Tweaks: Greenpeace international Communications
Production Management/Media booking: Christina Koll

Thursday, December 3, 2009

Xdress.com - Sticker

Xdress.com is an online boutique for male cross dressers suffering from lack of awareness and thus low traffic to their website. The agency solution was to create a memorable adhesive skirts (containing the site’s URL) that could easily be applied to public washroom symbols.

(Xdress.com es una boutique online para travestis masculinos que sufría de poco reconocimiento y por lo tanto tenia pocas visitas. La solución que ideo la agencia fue crear unas memorables faldas adhesivas, con la dirección web de la boutique sobreimpresa, que podían ser fácilmente aplicables a los símbolos de los lavabos públicos)



Agency: Spring, Vancouver, Canada
Creative Director: Rob Schlyecher
Art Director: Jeremy Grice
Designer: Jeremy Grice
Production: Stacey Barton

Published: January 2009

Tuesday, December 1, 2009

10-11 Grocery Store - Always open

Copy: " 10-11. Always open."
(10-11. Siempre abiertos)



Agency: The Vatikan Advertising Agency, Gardabaer, Iceland
Creative Director/Copywriter: Gulli Adalsteinsson
Director: Arni Zúri Jónsson

Aired: November 2009

HSBC - Personal Responsibility

Copy: "Why would a bank be interested in people's values?
Because for many people responsibility is as important as money.
At HSBC we understand that people's values influence their financial decisions.
HSBC. The world's local bank."
(¿Por qué debería un banco interesarse por los valores de las personas?
Porque para mucha gente, la responsabilidad es tan importante como el dinero.
En HSBC nosotros entendemos que los valores de las personas pueden influenciar sus decisiones financieras.
HSBC. El banco local del mundo
)



Agency: JWT, London, Uk
Art Director: Mark Norcutt
Copywriter: Laurence Quinn
Agency: Producer: Doug Wade
Production Company: Academy Films
Director: Frederic Planchon
Producer: Lucy Gossage
Director of Photography: Patrick Duroux
Editor: Sam Rice-Edwards

Orange - Snowball

Copy: "Mobile, internet, Tv. Enjoy your gifts all year long."
(Movil, internet, Tv. Disfruta de tus regalos todo el año)



Agency: Publicis Conseil WAM, Paris, France
Creative Director: Olivier Altman
Art Director: Mathieu Vinciguerra
Copywriter: Olivier Dermaux
Agency Producer: Muriel Allegrini
Production Company: Irene
Director: Frederic Planchon
Producer: Guillaume de Bary
Line Producer: Francois Lamotte
Director of Photography: Patrick Duroux
Post-Production: Mikros Image
Post producer: Anne Segrettin
Music: Leadbelly - "Christmas is A-Coming (Chicken Crows at Midnight)"

James Boag's Pure - Possible

Copy: "From the only place it's possible.
Pure Tasmanian lager."
(Del único lugar en el que es posible.
Cerveza lager pura de Tasmania
)



Agency: Publicis Mojo, Sydney, Australia
Creative Director: Micah Walker
Creative Team: Justine Armour, Grant McAloon
Agency Producer: Sacha Loverich
Production Company: RevolverDirector: Noam Murro
Production Company Producer: Michael Ritchie
Director of Photography: Simon Duggan
Editor: Stewart Reeves (Guillotine)
Post Production: Animal Logic
Visual Effects Supervisor: Colin Renshaw
Post-Production Director: Toby Grime
Post Production Producer: Melanie Wickham
Sound Design: Soundtree UK, Nylon Studios
Music: The Books - "It Never Changes to Stop"

Monday, November 30, 2009

Guinnes - Slide

Copy: "Fortune favors the bold."
(La fortuna sonríe a los audaces)




Agency: BBDO New York, Usa
Executive Creative Directors: David Lubars & Bill Bruce
Creative Directors: Tom Kraemer & Scott Kaplan
Senior Agency Producer: Elise Greice-Pavone
Production Company: MJZ
Director: Craig Gillsepie
Executive Producer: Elise Greiche-Pavone
Director of Photography: Chivo Lubezki
Editing House: Rock Paper Scissors
Editor: Kirk Baxter
Visual Effects House: Human
Music House: Bang Music
Music Producers: Rani Vaz & Loren Perkins

Sony Ericsson - Raining Music

Copy: "There's music in the air.
Unlimited tracks direct to your mobile. PlayNow plus, the music service from Sony Ericsson."
(Hay música en el aire.
Temas ilimitados directamente a tu móvil. PlayNow plus, el servicio musical de Sony Ericsson
)



Agency: Iris London, Uk
Creatives: David Dyer and Mark Dickens
Head of Moving Image: Torri Stewart
Agency Producer: Jane Rattle
Directors: Ben & Joe Dempsey
Producer: Ben Mann
Director of Photography: Olivier Cariou
Post-Production House: Glassworks
CG Supervisor: Vaclav Cizkovsky
Editor: Joe Guest (Final Cut)
Sound House: Adelphoi

Ford Focus - White & Orange

Copy: "We all like to attract a little attention. Ford Focus."
(Ford. Focus. A todos nos gusta llamar un poco la atención)



Agency: Ogilvy, Uk
Creative Director: Camilla Herberstein
Art Director: Dom Sweeney
Copywriter: John Crozier
Agency Producer: Lyn Woodcraft
Director: Vaughan Arnell
Production Company: Serious Pictures & Ready to Shoot
Executive Producer: Donnie Masters
Producer: Nicci Powers
Post Production: Drew Downes (MPC)
Editor: Leo King (Cut and Run)
Music: Morgan Van Dam - "Halfway Home"

Volkswagen Golf - Coin



Agency: DDB Barcelona, Spain
Executive Creative Director: José María Roca de Viñals
Creative Director: Juanra Alfaro
Art Director: Marti Pujolás
Copywriter: Guille Ramírez
Agency Producer: Vicky Moñino
Production Company: Agosto
Director: Hugo Menduiña
Executive Producer: Rafa Montilla
Producer: Toni Moreno
Director of Photography: Paco Femenía
Post-Production Supervisor: Sergi Roda
Post-Production Company: Infinia
Music: BSO

McCain - Goodness Inc.

Copy: "McCain. It's all good."
(McCain. Todo es bueno)



Agency: BMB, London, Uk
Creative: Julia Martens
Producer: Angus Smith
Production Company: Partizan
Director: Matthias Hoene
Producer: Russell Curtis
Director of Photography: Dan Bronks
Editor: Jo Guest (Final Cut)
Sound: Aaron (Wave)

Carbon Fighters - Kill

Copy: "Join the carbon fighters. There are many simple gestures to fight for the environment in your daily life at the office: turn off the light when you leave, maintain a low temperature in your office, don’t let your battery charger plugged…
Find your way to kill carbon dioxide and join the club. carbonfighters.org."
(Únete a los luchadores contra el carbono. Hay muchos gestos sencillos para pelear por el medio ambiente en tu vida diaria en la oficina: apaga la luz cuando te vayas, mantén una temperatura baja en la estancia, no dejes el cargador de baterías enchufado...
Encuentra tu modo de acabar con el dióxido de carbono y únete al club .
carbonfighters.org)







Agency: TBWA\MAP, Paris, France
Creative Directors: Sébastien Vacherot & Manoelle van der Vaeren
Art Directors: Julien Boissinot & Nicolas Pontacq
Copywriter: Kevin Salembier
Art Buyer : Vanessa Barbel
Illustrators: Jorge Alderete, Bobdob, Christopher Lee, Fernando Falcone, Les Jean Spezial, Adrian Johnson, The Little Friends of Printmaking, Ben Newman, Jeff Soto & Mark Verhaagen

Published: April 2009

Tuesday, November 24, 2009

Garmin - Find




Agency: Tierney, Minneapolis, USA
Creative Director/Copywriter: Brian Tierney
Agency Producers: Barth Ward & Kris Wong Barrie
Production Company: BUENO
Director/Director of Photography: Albert Kodagolian
Line/Executive Producer: Chris Crawford
Editorial Company: Rock Paper Scissors
Editor: Terrence “Biff” Butler
Editorial Executive Producer: Carol Lynn Weaver
Effects House: a52
VFX Supervisor: Patrick Murphy
Flame Artist: Brian Buongiorno
Effects Executive Producer: Jennifer Sofio Hall
Effects Producer: Megan Meloth
Music: Pixel Farm Music
Composer/Sound Design: Ken Chastain
Music Producer: Joe Mechtenberg

Orbit - Clean It Up

Copy: "Clean it up."
(Límpialo)



Agency: Evolution Bureau, San Francisco, USA
Executive Creative Director: Stephen Goldblatt
Artist: Goons
Agency Producer: Christine Gomez
Earned Media Director: Craig Batzofin
Production Company: Partizan
Executive Producer: Sheila Stepanek
Head Of Production: Ian Bearce
Producer: Charles Spano
Director: Ace Norton
Production Manager: Ross Girard
Director of Photography: Ross Riege
Production Designer: Chelsea Oliver
Animators: Musa Brooker, Sihanouk Mariona, Alex Kamer, Celeste Leipham, Nancy Parczyk, Max Winston & Melissa Goodwin
Color Grade: Steven Drypolcher
VFX: Steven Drypolcher
Sound Design: Rohan Young & Joel Waters
Sound Design Company: Lime Studios
Editor: Isaac Hagy
Editorial Company: Bonnie Brae Editorial
Music: Camera Obscura - "Keep It Clean"

Plane Stupid - Polar Bear

Copy: "An average european flight produces over 400 kg of greenhouse gases for every passenger. That's the weight of an adult polar bear. planestupid.com."
(Un vuelo europeo produce de media por cada pasajero 400 kg de gases que contribuyen al efecto invernadero. Ese es el peso de un oso polar. planestupid.com)



Agency: Mother, London, United Kingdom
Production company: Rattling Stick
Director: Daniel Kleinman
Producer: Johnnie Frankel
Editor: Adam Spivey @ The Quarry
Post-production: MPC
Sound Design/Audio Post Production: Anthony Moore (Factory)
Cinema Mix: Andy Humphreys (750mph)

Fevicol Adhesives - Moustache

Copy: "50 years of building bonds."
(50 años creando uniones)



Agency: Ogilvy & Mather, India
Creative Directors: Piyush Pandey, Abhijit Avasthi & Rajiv Rao
Art Directors: Sameer Sojwal & Ganesh Nayak
Copywriters: Amitabh Agnihotri & Suyash Khabya
Servicing Team: Vivek Verma,Pratik Mehta & Ramanathan Sridhar
Media: Mediaedge:cia
Director: Prasoon Pandey
Production House: Corcoise Films
Music Director: Dhruv Ghanekar

Panasonic Nose Trimmer - Cables

In order to amusingly yet convincingly advertise the new Panasonic nose hair trimmers with safety cutting system, the agency built special billboards around actual electric wires and poles, dramatize the need for the product.
(Con la intención de anunciar de modo entretenido pero convincente las nuevas recortadoras de pelo nasal de Panasonic con sistema de seguridad, la agencia construyó unos carteles publicitarios especiales alrededor del tendido eléctrico, dramatizando la necesidad de usar el producto)







Agency: Saatchi & Saatchi, Indonesia
Creative Director: Juhi Kalia
Art Director: Audy Sutama
Copywriter: Pancaputera
Illustrator: Rudy Harianto (DeadWolf Studio)

Published: August 2009

SciFi Channel - Human Suit

Copy: If.
(¿Y si?)



Agency: In House
Creative Director: Roger Guillen
Production Company: RSA Films
Director: Albert Kodagolian
Head of Production: Gunilla De Santo
Producer: Sookie Foster
Lightning Cameraman: Carl Nilssen
Model Maker: James Woollard
Editor: John Smith (The Whitehouse)
Telecine: Dave Ludlum (Framestore)
POPost Production: Tony Lawrence (Smoke and Mirrors)
Music: Squeak E. Clean

Aired: December 2005

Wednesday, November 18, 2009

UNICEF - Toy Soldiers

The African Continent has the world’s highest number of child soldiers, fighting in wars they don’t believe in, for causes they don’t understand. UNICEF works toward extracting many of these children from combat and reintegrates them into society.
In order to garner support for UNICEF’s child soldier programme, the agency sent out a direct mailer which initially, appears to be a typical packet of toy soldiers, but once opened, the recipients find that the figurines are in fact children – reading books, playing soccer, riding bikes and doing other childhood activities.
(El continente africano cuenta con el mayor número mundial de niños soldado, luchando en guerras que no creen, por causas que no entienden. UNICEF trabaja para extraer a muchos de estos niños del combate y reintegrarlos en la sociedad.
Con la intención de lograr apoyo para UNICEF, la agencia envió un mailing que contenía lo que inicialmente parecia ser el típico paquete de soldados de juguete, pero que una vez abierto, sorprendía a los destinatarios al descubrir estos que las figuras eran de hecho niños - leyendo libros, jugando al futbol, montando en bicicleta y dedicados a otras actividades infantiles)

Copy:
"Turn solders back into children."
(Convierte a los soldados de nuevo en niños)



Agency: Y&R, Johannesburg, South Africa
Chief Creative Officer: Michael Blore
Executive Creative Director: Liam Wielopolski
Design Director: Anita Modi
Copywriter: Sebastian Schneider
Art Director: Mbuso Tshabalala
Graphic Designer: Brad Stapleton

Liberty Mutual - Wave

Copy: "An accident doesn't have to slow you down.
From new car replacement and guaranteed repairs to 24-hour claims assistance, we do all we can to help you move on.
Liberty Mutual car insurance. Responsibility. What's your policy?"
(Un accidente no tiene porque frenarte.
Desde reemplazamiento de un coche nuevo y reparaciones garantizadas hasta asistencia de reclamaciones 24 horas, hacemos todo lo que podemos para ayudarte a seguir adelante.
Seguros de automóvil Liberty Mutual. Responsabilidad. ¿Cual es tu póliza?
)




Agency: Hill Holiday, Boston, USA
Creatives: Michael Shaughnessy & Scott Noble
Production Company: Smuggler
Director: Stylewar
Director of Photography: Barry Peterson
Exec Producer: Sue Troyan
Producers: Tim Kerrison, Alex Vainstein & Producer: Asher Edwards
Editing Company: Bugg Editorial
Post Production: The Mill
Telecine: Fergus McCall (The Mill)
Lead Flame: Chris Knight
Flame Assist: Ant Walsham
Combustion: Shane Zinkhon & Gavin Camp
Lead CG: Robert Sethi
CG: Dan Marum, Matt Longwell & Jamie O'Hara
Art Support: Steve Cockonis

National Geographic Channel - Live curious

Copy: "National Geographic Channel. Live curious."
(Canal National Geographic. Vive con curiosidad)


Replace fear of the unknown with curiosity.
(Reemplaza el miedo a lo desconocido por curiosidad)


Is it possible to know the truth without challenging it first?
(¿Es posible conocer la verdad sin desafiarla primero?)

Agency: Publicis, Italy
Creative Director: Patrizio Marini
Art Director: Claudia Ganapini
Copywriter: Federico Russo
Production Company: Mercurio Cinematografica
Director: Bryan Little (Fly on the wall)
Executive producer: Luca Fanfani
Producers: Annalisa De Maria & Alessandro Cavriani
Still photographer: Filipa Domingues (Fly on the wall)
Director of Photography: Grant Appleton (Fly on the wall)
Production Designer: Latisha Duarte (Fly on the wall)
Post- Production: Green Movie
Editor: Massimo Magnetti
Sound Engineer: Roberto Grassi

Tuesday, November 17, 2009

Master Lock - Puzzle





Agency: FoxP2, Cape Town, South Africa
Creative Directors: Justin Gomes & Andrew Whitehouse
Art Director: Reijer van der Vlugt
Copywriter: Justin Osburn

Published: August 2009

Adidas - Adicolor

Copy: "Create your Adicolor."
(Crea tu Adicolor)







Agency: TBWA Barcelona, Spain
Creative Directors: Ramón Sala, Miquel Sales & Fer Garcia
Art Director: Jordi rins
Copywriter: Albert Calsina
Photographer: Ramón Serrano

OSIM Sona Pillow - Sleep

Copy: "Quality sleep makes everything easy."
(Dormir bien hace que todo sea más fácil)





Agency: JWT Hong Kong, China
Creative Director: Steven Lee
Art Directors: Ben Ling & Ming Chan
Copywriters: Timothy Chan & Jessie Fung
Illustrator: S. Kwan
Photographer: William So
Print Production: Jimmy Pong

Published: September 2009

Ikea - Feng Shui

Copy: "Home. The most important place in the world."
(Hogar. El sitio más imortante del mundo)



Production Company: Mutter & Vater GmbH, Berlin
Director: Ole Ziesemann
Director of Photography: Annabelle Handke
Producers: Hoffman, Kassem, Scholz, Ziesemann & Handke
Line Producer: Daniela Holler
1st AD: Bjorn Kruger
Production Assistants: Josephine Richards & Romy Guttmann
Styling: Rainer Metz
Cutter: Mortiz Steinkohl
Music: Christopher Marquez (Von Spar)
Telecine: Nico (Das Werk Berlin)

Anyone knows the responsible agency?

Scor.dk - Cupid

Copy: "Don't rely on Cupid.
Scor.dk. The best dating site online."
(No dependas de Cupido.
Scor.dk. La mejor web de citas online
)



Agency: Robert/Boisen & Like-Minded, Denmark
Creative Director: Michael Robert
Art Directors: James Godfrey & Ulrik Jessen
Copywriter: Morten Kjaer
Agency Producer: Tobias Kampmann
Director: Kasper Wedendahl
Production: Bacon
Director of Photography: Lasse Frank

International Vegetarian Union - Anatomy

Copy: "Vegetables are all your body needs"
(Vegetales. Todo lo que tu cuerpo necesita)



Agency: JWT, Kuwait
Creative Directors: Alessandro Antonini & Mark Makhoul
Photographer: Tommy Morris
Retoucher: Nabil Kamara

Published: August 2009

Toyota Hybrid Synergy Drive - Better Together

Copy: "It's amazing when two work together as one.
Finally, petrol and electric in perfect harmony.
Toyota Hybrid Synergy Drive. The future of driving."
(Es increible cuando dos trabajan al unísono.
Finalmente, petroleo y electricidad en perfecta harmonía.
Toyota Hybrid Synergy Drive. El futuro de la conducción
)



Agency: Saatchi & Saatchi, Sydney, Australia
Executive Creative Director: Steve Back
Creative Director: David Bowman
Art Director: Peter Galmes
Copywriter: John McKelvey
Agency Producer: Barbara Devlin
Production Company: Stink London
Director: Ne-o

Casa Do Menor - The Burden

Copy: "Sexual abuse can be a heavy burden for a child.
Help us. casadomenor.org"
(El abuso sexual puede ser una carga muy pesada para un menor.
Ayúdanos.
casadomenor.org)



Agency: McCann Erickson, Italy
Executive Creative Director: Marco Cremona
Art Director/Copywriter: Gaetano Del Pizzo
Directors: Nico & Martin
Production Companies: Mercurio Cinematografica & Primo
Producers: Luca Fanfani & Carolina Cordini
Director of Photography: Leandro Filloy
Post Production: Cinecolor
Editor: Mauro Carpinacci
Sound: Estudio Nando
Music Supervisor: Frederic Schindler
Music Publisher: Rock Mon Amour

Alfa Romeo Mito GPL - The Helium Orchestra.

Copy: "Play with gas.
Thanks to: Mito GPL Turbo 120 CV."
(Juega con el gas.
Gracias al: Mito GPL Turbo 120 CV
)



Agency: FabbricaVirali, Italy
Director: Cristiano D'Alisera
Production Company: FabbricaVirali
Choir: La Schola Cantorum S. Maria degli Angeli
Music: Mozart - "Dies Irae Requiem"

UNHCR/ACNUR - Problems

Copy: "Refugees would like to have the same problems you have."
(A los refugiados les gustaría tener los mismos problemas que tú tienes)






Agency: Young & Rubicam, Buenos Aires, Argentina
Creative Director: Hernán Damilano
Art Director: Gustavo Sucri
Copywriter: Francisco Ferro
Illustrators: Daniel Romanos & Gastón Cardozo
Photographer: Matías Posti
GCD: Martín Mercado

Published: October 2009

Tuesday, November 10, 2009

Movistar - Any Given Monday



Agency: Y&R Peru
Executive Creative Director: Flavio Pantigoso
Head of Art: Christian Sánchez
Art Director: Sandro Angobaldo
Copywriter: Flavio Pantigoso
Agency Producer: Patricia de la Cuba
Production: FatFreeFilms
Director: Milovan Radovic
Assistant Director: Nelson Aguilar
Executive Producer: Alejandro Noriega
Assistant Producer: Eduardo Guerra
Field Production: Gabriela Del Prado
Editor: Micky De La Barra
Post Production Company: Fusión Atómica
Post Producer: Guagüín
Audio: Megáfono
Audio Producer: Franjo Antich

Aired: October 2009

Orange - Belonging

Copy: "Stay close to everyone that matters to you with home broad-band and mobile offers from Orange."
(Mantente cerca de todos aquellos que te importan con las ofertas de banda ancha para tu hogar y de telefonía móvil de Orange)



Agency: Fallon London, UK
Executive Creative Director: Parv Thind (Wave)
Creative Director: Micah Walker
Art Directors/Copywriters: Sam Akesson & Tomas Mankovsky
Agency Producer: Nicky Barnes
Production Company: Academy
Director: Frederic Planchon
Producer: Simon Cooper
Lighting Cameraman: Bruno Delbonnel
Editors: Jonnie Scarlett & Richard Flintham
Post Production: Mpc
Music: Devendra Banhart - "Little Yellow Spider"

Adobe CS4 - The Seed

Copy: "Adobe CS4. Shortcut to brilliant."
(Adobe CS4. Atajo a brillante)



Agency: Goodby, Silverstein & Partners, Usa
Creative Director: Keith Anderson
Associate Creative Directors: Tony Stern & Frank Aldorf
Art Directors: Johan Arlig & Karishma Mehta
Copywriters: Steve Payonzeck & Gregory Lane
Interactive Producer: Stella Wong
Art Buyer: Jenny Tai
Production Company: Nexus Productions
Director: Johnny Kelly
Executive Producers: Charlotte Bavasso & Chris O'Reilly
Production Manager: Jo Bierton
Producer: Christine Ponzevera
2D Animation: Michael Zauner
3D Animation: Eoin Coughlan
Paper Modelers: Elin Svensson & Anna Benner
Stop Frame Director of Photography: Micolaj Jarosewicz
Stop Frame Animation: Matthew Cooper
Compositing: Alasdair Brotherston
Music: Jape
Sound Supervisor: Mike Wyeld
Foley Artist: Sue Harding

Monday, November 9, 2009

Mao Bao Dishwashing Liquid - Flowers

Copy: " Mao Bao liquid dishwash with..."
(Detergente lavavajillas Mao Bao con...)


...dahlia essence.
(...esencia de dahlia)



...palm oil.
(...aceite de palma)

...camellia essence.
(...esencia de camelia)

Agency: Bates 141 Taiwan, China
Creative Directors: Richard Yu & Ivan Liu
Art Director: Kim Chiu
Copywriter: Echo Shao & Ivan Lu
Illustrators: Hsin Hun Huang & Kim Chiu
Photographer: Tse-I Lai

Published: October 2008

Moms Against Climate Change - Demonstration

Copy: "If our children knew the facts we do, they'd take action. Shouldn't you?
www.takeactiononclimatechange.com "
(Si nuestros niños supieran lo que hacemos, pasarían a la acción. ¿No lo harías tu tambien?
www.takeactiononclimatechange.com)



Agency: Zig, USA
Executive Creative Director: Martin Beauvais
Art Director: Briony Wilson
Copywriter: Lorraine Tao
Planner: Mark Aronson
Project Manager: Naomi Olsen
Agency Producer: Karen Blazer
Producer: Tara Handley
Executive Producers: Geoff Cornish & Michi Lepik-Stahl
Production House: Suneeva
Director: Shelley Lewis
Editing House: Relish Editing
Editor: Antti Kulmala
Photographer: Eden Robbins
Music Company: RMW Music

Viagra - 10th Anniversary

Copy: "Viagra is 10."
(Viagra cumple 10 años)



Agency: BDDP & Fils, Paris, France
Creative Director: Guillaume-Ulrich Chifflot
Art Director: Aurore De Sousa
Copywriter: Caroline Laumont
Director: Julian Attard
Production Company: U-Lab

Sunday, November 8, 2009

Alberta Office of Traffic Safety - Impaired PSA/Trading places

Copy: "If you are impaired and hit someone, you'd do anything to trade places with them.
But you know what? You can't."
(Si conduces bajo los efectos y atropellas a alguien, harías cualquier cosa para cambiarte con ellos.
¿Pero sabes qué? No es posible
)



Agency: Calder Bateman Communications, Alberta, Canada
Creative Director: Kevin Barclay
Art Director: Jeff McLean
Copywriter: Bob Wood
Director: Mark Mainguy
Producer: Max Wawruck (Maxmedia)
Production Company: Stir Productions
Editing/Visual Effects: Fini Films
Music: Colin Weinmaster
Sound Production: WAVE Audio Productions

Aired: August 2009

Play-Doh - Safe

Copy: "Safe no matter what you make. Play-Doh."
(Play-Doh. Seguro, sin importar lo que hagas)









Agency: DDB Singapore

Need help with the rest of the credits...

Cadbury Dairy Milk Chocolate - Dogs

Copy: "A glass and a half full of joy."
(Un vaso y medio lleno de alegría)



Agencies: Fallon London, UK & Saatchi & Saatchi Sydney
Creative Director: Steve Back
Directors: Ben Lawrence & Emma Lawrence (Caravan)
Agency producer Kate Whitfield & Evonne Sciberras
Production Companies: Caravan Pictures & The Feds
Director of Photography Anna Howard
Post Producer: Crash Carlucci (Frame Set Match)

VW Golf GTI - Paris Motorshow Bag

In order to increase visibility of Volkswagen during the Paris Motor Show and drain as much traffic towards their staand as possible, the agency created this fun and eye-catching bag and gave it to all visitors at the entrance of the show.
(Con la intención de incrementar la visibilidad de marca de Volkswagen durante el Show del Automóvil de París y dirigir el mayor trafico posible hacia su stand, la agencia creó esta divertida y llamativa bolsa que fue repartida a todos los visitantes en la entrada del evento )



Agency: Agence V, Paris, France
Creative Director: Christian Vince
Art Director: Guillaume Meriaux
Copywriter: Adrien Plouard

ISCA - Mirror

Copy: "ISCA. Beautiful taps."
(ISCA. Bellos grifos)



Agency: FoxP2, Cape Town, South Africa
Creative Directors: Justin Gomes & Andrew Whitehouse
Art Director/Copywriter: Peter Walker
Photographer: Bryan Traylor

Published: October 2009

Acciona - Re_Acciona

Copy: "Re_born, re_invent, re_solve, re_double, re_think, re_establish, re_concile, re_allocate, re_claim, re_conquer, re_imagine. Re
Acciona. Renewable energies, water, infrastructure."
(Re_nace, re_inventa, re_suelve, re_dobla, re_capacita, re_ivindica, re_concilia, re_ilusiona, re_clama, re_organiza, re_imagina. Re
Acciona. Energías renovables, agua, infraestructuras
)



Agency: McCann Erickson, Madrid, Spain
Creative Director: Juan Carlos Salas
Art Director: David Fernandez
Copywriter: Virginia Mosquera
Agency Executive Producers: Diego Mañas & Luis Felipe Moreno
Production Company: Garlic.tv
Director: Marcelo Burgos
Director of Photography: Pancho Alcaine
Executive Producer: Alvaro Gorospe
Production Manager: Chema Sayago
Editor: Pablo Plant
Music: Jose Battaglio (Heaven)
Post Production Company: Serena Digital
VFX Supervisor/Lead Flame Artist: Emilio Perez
CG Lead: Fernando Jariego

McDonald's - Burrito/Newspaper



Agency: Cossette, Toronto, Canada
Creative Directors: Dave Douglass & Pete Breton
Art Director: Colin Brown
Copywriter: Tom Greco

Guinness - Bring It To Life

Copy: It's time to bring this place to life."
(Es el momento de dar vida a este lugar)



Agency: AMV BBDO, London, UK
Executive Creative Director: Paul Brazier
Creative: Paul Brazier
Agency Producer: Yvonne Chalkley
Director: Johnny Green
Post House: The Mill
Production company: Knucklehead
Directors of Photography: Wally Pfister & Joost Van Gelder
Set Designer: Grant Major
Music: Peter Raeburn & Nick Foster - "Cathartic Waltz"
Music Studios: Soundtree
TV & Cinema Sound Design/Mix: Raja Sehgal & Munzie Thind (Grand Central Studios)
CGI & Post House: The Mill
Producers: Fergus Brown, Lucy Reid & Ben Stallard
Production Manager: Francis Mildmay-White
Director of Photography: Wally Pfister
Production Designers: Grant Major & Peter Kirkegaarde
Colourists: Adam Scott & Aubrey Woodiwiss
Shoot Supervisors: Russell Tickner & Michael Gibson
Lead 2D: Rich Roberts
Lead Flame: Rich Roberts, Barnsley & Pete Rypstra
Flame Assist: Gareth Brannan
Lead 3D: Russell Tickner & Jordi Bares
3D Artists: Teemu Eramaa, James Spillman, Andy Nicholas, Rick Thiele, Adrien St. Girons, Laurent Makowski, Ed Shires, Tom Blake, Andy Guest, Aidan Gibbons, Sergio Xisto , Suraj Odedra, Jules Janaud & Francois Roisin
Matte painting: Dave Gibbons & Lee Matthews

Tuesday, November 3, 2009

Men's Health Magazine - Masculinity Symbol





Agency: KNSK, Hamburg, Germany
Art Directors: Christoph Stricker & Stefan Schulte
Copywriter: Niels Holle
Photographer: Florian Mohnheim

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